CAMPAGNE CITY

Limoges, FRANCE
Concept design, branding, and signage

2016

900 ㎡

Supermarket, direct sales

Global design

This project concerns the overall creation of a short circuit sales concept in Limoges. Between interior architecture, graphics and signage, nothing is left out to allow the contemporary project to flourish.

Here we are talking about local, so it was important to study the context and the ambitions displayed by the city of Limoges to incorporate them into the creative thinking of the project. 

The guiding line proposed by our team therefore centers around a more contemporary but equally friendly terroir. In line with their convictions, we had to come up with a sustainable project allowing proximity between customers and producers.